Breaking out of the ‘Avenger Fatigue’

An On-Going Battle with Superhero Movies

Last week, I went to the cinemas alone and sick to watch Marvel’s “The Avengers: Infinity Wars”. I strategically coughed when the loud shit was goin’ down. I wanted in on the Internet’s excitement. I heard the praises and was fully prepared to be blown away. I had to watch Infinity Wars! I added snaps to my SC story captioned “I’m so ready” and “omg wtf just happened”. I headed home post-film at 11pm and asked myself the first of many questions – “why does it feel so empty and unsatisfying?”.

I have a shameful confession.
I don’t think the Marvel Cinematic Universe is that great.
It’s value is not worth the overwhelming hype. I feel like I’m not a fan, but a slave to buying tickets to an overrated franchise. Why would put myself through another MCU film when I reacted violently neutral to the trailer’s release? Why would I just go along with everyone else loving this film?

In my first year of high school, Iron Man came out. Like many other teenagers, I was vulnerable to trends such as geek chic. 2008 to me was a boom in pop culture and MCU deeply embedded themselves under the cultural skin. It grew with me during my formative years. I even wrote a critical essay exploring feminism in Iron Man 3 for university.

Sure, DC and non-MCU Marvel films came out along the way. DC had the successful Nolan Batman trilogy and Wonder Woman but we were typically served with Flops with a side of Rotten Tomatoes. I didn’t feel the same pressure to watch DC in the same way. What is it about MCU that keeps me hooked and buying a ticket to watch Avengers: Infinity Wars?

James Cameron recently commented on the franchise, “I’m hoping we’ll start getting ‘Avenger fatigue’ here pretty soon” to IndieWire. Finally a label to the tiresome releases! I’ve had enough of superhero movies! I’ve endured 10 years of Marvel Cinematic Universe and tolerance for being under entertained.

It has been one obligatory ferris wheel ride at every theme park visit overlooking the same view of Chrises. Sometimes it’s refreshingly enjoyable like Ant-Man, Guardians of the Galaxy, Thor: Ragnarok and Black Panther. Most of the time, I’m treated to 2-3 hours of my eyes glazing over while the Avengers are just doing whatever. Each movie convinces me I should watch it to proceed forward. I keep coming back hoping I’ll be treated with bright colours, memorable and nicely paced jokes. I resisted Doctor Strange for as long as I could, protesting the whitewashing of The Ancient One (played by Tilda Swinton), but I had to watch that too. I give into the cliffhangers and unfinished storylines. I overlook the forgettable villains, character development, action scenes score and plot. It’s like I’ve been brainwashed but not today, Satan Lee! Not Today! (I don’t actually any beef with him, he seems like a very sweet guy but I couldn’t help myself)

So, I invite you all to step aside and ask yourself, “Do I really like MCU or am I just along for the ride?”.
Why do feel like I have to go them all despite being flat and monotonous? When will the never-ending story end? So many questions left unanswered but most importantly, Who wants to go see Avengers 4 next year with me?

It’s been almost 4 years since my last post in 2014 but the prodigal son returns again.
I’ve since changed majors, degrees, then universities – with a gap year of identity crisis thrown in for good measure.
I’m still writing and analysing media so hopefully anyone out there interested can look forward to more content! haha Possibly an analysis of Disney’s Mulan coming up. Until then, thanks!


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